Do you think of marketing as a job that you have to do? You know put in your time, so you can get back to the real work?
A lot of business owners feel this way and it’s a shame. Your message, how you reach your people and how you interact with them determine the success of your company. You know that you have certain metrics to reach and the best ways to reach them. That’s great, but the fun is lost.
The problem is you’ve forgotten that you have all these colors that you can use to spice up your marketing. You don’t have to go about it the same old boring way. I created this video explaining how you should cultivate the artist mindset when you try building great relationships with people on your blog, Facebook and other outlets.
Do you think you need to take a different perspective on how you think about marketing?