Derek Halpern of Social Triggers

\"\"Every week PBC brings you thought leaders to help you build great relationships and supercharge your business. I hope you enjoy this interview as much as I did.

Derek Halpern is a one of a kind business man who understands the psychology behind why people buy from you or click around your website. It’s this knowledge that has made him a force in the online world.

This interview was a huge help to my business and I hope it helps you too.

 
Listen to the Derek Halpern Interview – 22 min

[podcast]

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What we talk about:

  • Why it’s better to build relationships with email vs. social media.
  • What is the one word that all copywriters should be using.
  • The one mistake bloggers make when trying to infuse personality into their site.

Check out Derek’s blog Social Triggers and follow him on Google+ to stay up on all the latest interviews.

Mentioned Resources:

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